PR mentoring for small businesses

Spotlight Season

A one-to-one mentorship where we’ll work closely together across four months to build your visibility and raise your reputation.

You will confidently step into your expertise, shape the message you want to share, and pitch for the opportunities that are right for you, which might include:


✦ Guest podcasts,

✦ Speaking opportunities

✦ Collaborations

✦ Press coverage

✦ Guest workshops

✦ Guest articles

✦ Partnerships and more!

I'm willing to bet

You know that getting yourself out there and sharing your knowledge beyond social media will build your reputation, attract your ideal clients, and generate opportunities… BUT…

🥴 You literally don’t know where to start AGH

😵‍💫 You don’t know which opportunities are worth your time

😬 You might not even be quite sure what a pitch should look like

🫣 Maybe you’re not sure you have something PR-worthy to say

😶‍🌫️ Or perhaps you know you’ve got a strong POV but you feel that no-one hears it

🍑 And yes, you 100% definitely need a kick up the bum to get going, take action, and be proactive

It's time to put your voice where it belongs

Even if you have no knowledge or experience with PR, I will help you feel confident, brave, and ready to take action.

Together we will:

✦ Shape your headline-worthy stories

✦ Identify aligned opportunities you’ll put yourself forward for

✦ Get PR-ready by writing your bio and gathering materials

✦ Write pitches that land (and without any ick)

Who is Spotlight Season for?

This mentorship is for you if you’re an creative, consultant, founder, or changemaker who wants to:

✓ Reach the right people and attract potential clients without constant content creation

✓ Raise your profile and reputation by sharing your work, mission and opinions

✓ Drive sales by using PR opportunties to showcase who you are and what you do

 Have the tools and guidance to put yourself out there with clarity and confidence

If you’re not sure if you fit in, feel free to email me.

Are you ready for PR though?

Let me reassure you that your voice is important and you deserve it to be heard.

You do not need a rags to riches story. I know how to shape your experiences and expertise into interesting, impactful insights to share with people who would love to hear them.

You do not need a big audience, a big business, or all your ducks lined up to benefit from PR.

You do need to understand who you are trying to reach and how you want to be perceived.

I work with you to craft your messaging and pitch, collate the materials you need, and leverage each and every feature that you get.

PR mentoring client reviews

Spotlight Season: what's included

A four month one-to-one mentorship

🏁

Kick-Off Questionnaire

Share where you’re at, set your goals, and help me tailor your programme.

🧑‍💻

1x 90-min strategy session

Your unique stories, experiences, and expertise are your key to PR – my superpower is finding yours. We’ll draw out the best ways for you to use PR and set the foundations for our four months together, concluding with outlining your next steps.

📝

Messaging & PR Strategy Starter Plan

Written by me and including the best PR avenues for you, each including written pitch angles and expert messaging along with suggested publications / podcasts / collaborators.

🤙

Four months of email support and collaboration

Following your initial session, you’ll get my support as you find relevant opportunities, gather contacts, prepare your imagery, write your founder bio, and start drafting pitches for me to edit. Each week you can get my strategic advice on tackling target opportunities, guidance on carrying out PR activities, accountability on tasks and action, and how to make the most of your features.

🧑‍💻

3x 60-min implementation sessions

We’ll meet for 60-mins in months 2, 3 and 4 to tackle the PR process and pitching – these sessions are to support you as you take action and keep you on track.

✍️

My hands-on editing and input

You draft the pitches – I edit them, and provide in-depth feedback on the messaging, angle and approach. Likewise, you draft your bio – I edit it.

📑

Suite of Pitch Templates

Alongside tailored guidance within our sessions of how to pitch yourself for a range of opportunities, you also get a suite of templates showing you exactly how to write a pitch for various scenarios including podcasts, guest article, newsjacking, expert comment, gift guide, and journorequest.

📑

Get PR Ready: A guide to all the assets and content you need to get prepped for PR

A helpful resource to write your PR bio (which I’ll edit), organise your PR images, define your expert topics & create a PR page on your website.

📑

PR Planner & Tracker Template

Identify key targets, plan your approach, and track results.

FOUR MONTHS SUPPORT

PAY IN FULL

£1200

FOUR MONTHS SUPPORT

PAY IN TWO

£600 (x2)

FOUR MONTHS SUPPORT

PAY IN FOUR

£300 per month (x4)

Your investment

Tell me you're interested

If you’re ready to build visibility and raise your reputation, I’d love to support you.

🎉🎉🎉 Please email me here and I’ll get you onboarded!

Book a call below to have a relaxed, no-obligation chat where you can tell me what you want to achieve through PR, and I can share more details about the mentorship, and then we can both decide if we’re a good fit for each other.

Feel free to email me here, or answer 2 questions below.

PR will help you reach more people, build trust, nurture connection, and drive sales by showcasing what you do

PR gives you the opportunity to share your expertise, stories, and opinions in more depth to help your clients tangibly visualise the difference your service, events or products will make in their lives.

Because what you do deserves more space than the words we can fit on the grid 👀 and you can use PR opportunities to help us understand and form a connection with you.

PR also creates a ripple effect – one interview often leads to more opportunities and new clients.

So if you want to become recognised as the go-to for what you do, let’s work together.

There's a lot of PR avenues you could be pursuing

EXPERT COMMENT & GUEST BLOGGING
TALKS & PANELS
Podcast Interviews

Press Features

Collaborations & Partnerships

Guest Teaching & Workshops

Meet your PR mentor

I’m Bridie 👋 and I’m here to show you how to grow, promote, and sustain your business by leveraging PR opportunities.

I’m a Bristol based PR mentor and I’m on a mission to show you how to get visible as a trusted expert.

I simplify PR and make it easy to understand so you can grow your small business by landing podcast interviews, collaborations, guest teaching, press features, panel talks, partnerships and much more.

With a background of over 10 years in PR, I can help you build lasting PR skills that will build your brand.

I could be the right PR mentor for you if...

🙋 You’re an established small business owner, ready to build your personal brand and attract better opportunities and projects.

💕 It’s important to you to promote yourself and sell authentically.

🫶 A successful business to you is not only profitable but also meaningful and fulfilling.

💭 You’re thoughtful, creative and value creating high-quality work but you’re also willing to experiment and try new strategies.

It's time to put your small business in the spotlight

Create meaningful visibility beyond the grid to reach the people that matter and build sustainability for your future.